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Prudential's first-ever Financial Wellness Census reveals a nation almost evenly split between those who believe they are financially healthy and those who are struggling.
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Prudential research shows that more than a quarter of Americans have skewed perceptions of their financial health. (Graphic: Business Wire)
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In Prudential's first-ever Financial Wellness Census, the top three financial goals for Americans include having enough savings to last through retirement, ensuring they can pay for healthcare and keeping up with current expenses. (Graphic: Business Wire)
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Many Americans remain very worried about their financial future. Among generations, millennials (56%) are very worried with GenXers (53%) following close behind. A third of Baby Boomers say they're worried. (Graphic: Business Wire)
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Prudential surveyed 3,000 Americans it its first-ever Financial Wellness Census. Read or download it here: bit.ly/PRUFinancialWellnessCensus
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Prudential talked to Americans across the country to learn about their life challenges. One stop included Monowi, Nebraska. Population: 1. See individual stories here: bit.ly/StateofUS-YouTube (Photo: Business Wire)
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Prudential visited towns across the U.S. for its State of US campaign. The series features Stonington, Maine, where half the town is self-employed and many make a living fishing for lobster. See individual stories here: bit.ly/StateofUS-YouTube (Photo: Business Wire)
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Niharika Shah, Vice President of Brand Marketing & Advertising, Prudential Financial, Inc. (Photo: Business Wire)
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Niharika Shah, Vice President of Brand Marketing & Advertising, Prudential Financial, Inc.
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Stephen Pelletier, Executive Vice President and Chief Operating Officer, U.S. Businesses, Prudential Financial, Inc.
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Alexandra Drane, Wellness Expert
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